Chatbot Case Study: Event Bot for Intranet Now Conference
Intranet Now Conference, London, UKIntranet Now is a conference for internal communications and intranet professionals, held in London, UK. The fifth year for this annual conference, organized by Wedge Black and Lisa Riemers, focuses on the employee experience throughout the digital workplace.
Tangowork’s Intranet Now event chatbot
Gradual chatbot implementationThe Intranet Now chatbot was available via the conference’s Facebook page leading up to the conference, and this allowed for a slow-growing pilot, so-to-speak, as various people discovered the chatbot and tested out its knowledge and capabilities. The project confirmed for Tangowork the importance of a slow-growing pilot and continuous transcript review. Tangowork has found that even when those who brainstorm possible user requests are intimately familiar with both the subject matter the chatbot is addressing and the end users (in this case, the Intranet Now conference and its participants), users will have additional expectations and unanticipated questions. This is why a slow-growing pilot, with a gradually increasing number of users, was vital. By making the chatbot available on Intranet Now’s Facebook page in advance of the conference, the increasing usage clearly showed what information people were looking for. Transcript review allowed the Tangowork team to see which user questions were getting incorrect responses from the chatbot, and add new responses to provide the needed information. Later, continued transcript review on the day of the conference allowed the chatbot to meet attendees’ immediate needs.
Chatbot on conference day
“The Tangowork team was great to work with — they made it effortless to get our own dedicated event chatbot up and running.”
Takeaways for next year
Wedge Black, Intranet Now conference founder, had this to say about Tangowork:
“The chatbot Tangowork built for our 2017 Intranet Now conference gave us the means to conveniently provide important event details to our participants, both before and during the conference. At the same time, we were sharing an example of a leading edge technology that internal communicators could experiment with at the conference and take home as a possibility for use in their own organizations. And the Tangowork team was great to work with — they made it effortless to get our own dedicated event chatbot up and running.”
The Intranet Now chatbot was a valuable resource for conference participants, and a learning opportunity in itself, presenting a new potential technology for internal communicators to use. Everything that the Intranet Now chatbot learned at last year’s conference will result in more accurate and successful conversations for this year’s conference.
Visit the Intranet Now Facebook page to learn more about this year’s conference, with the theme: The employee experience throughout the digital workplace. While you’re on their page, you can chat with the Intranet Now conference chatbot, as it preps for Intranet Now 2018.
Summer Chatbot Webinar Series
In July, August and September, sign up for 3 free webinars that explore 3 types of chatbots: Intranet Chatbots, Event Chatbots, and HR Chatbots.